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Bridging the Gap: How Modus Helps Gen Z Reps Connect with Gen X Buyers

Sales isn’t just about knowing your product—it’s about truly connectingwith people. But when a Gen Z sales rep is talking with a Gen X decision-maker,there can be moments of disconnect. Different language, different pace, evendifferent expectations. That’s where Modus steps in to close the gap.

Picture a young sales rep presenting to a seasoned buyer. Theconversation is moving quickly, and the buyer uses industry jargon or shorthandthe rep hasn’t fully grasped. Instead of freezing or pretending to understand,the rep quietly taps the Explain button in Modus. In seconds, theplatform breaks down the phrase in plain, clear language. The rep can respondwith confidence, keeping the flow of the conversation intact.

One rep shared how this feature helped during a call where a Gen Xprospect referenced outdated technology terms. Normally, it would have thrownher off—but with Explain, she understood the context immediately and couldsteer the discussion back to the solution she was offering. “It felt likehaving a translator in the room,” she said.

For sales leaders, this means younger reps can build confidence faster, and buyers feel understood instead of needing to repeat themselves. Modus doesn’t replace active listening—it strengthens it, ensuring no nuance gets lost between generations. The result: smoother conversations, stronger connections, and sales teams that adapt seamlessly across age groups.

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